Search Engine Optimisation – SEO

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Search Engine Optimisation (SEO)

Search Engine Optimisation (SEO) refers to the process of boosting the ranking of your website by improving the visibility of your valuable products and contents in search engines results.

We start our process with an SEO Audit to examine the full core elements of Search Engine Optimisation:
Technical infrastructure – how a search engine crawl your web pages
Keyword research – analysing and selecting long tail keywords with the best ROI
Content – complete “on page” and “code based” content targeting
Links – Internal and external links quality, authority, range and depth analysis

Our report provides a complete foundation for decision making and strategic planning based on strong ROI analysis.
and depending on the size of the website, a complete customised strategic plans are prioritised and placed into an implementation schedule

Converting Visitors to Customers

There are a number of ways that a visitor may find your website. From clicking on a GoogleAdwords (PPC) Ad listing to finding your company in organic search engine results, there are various ways that a customer can arrive at your website. However, in order to convert your potential customers into existing customers with minimum effort and cost, you need to engage them. You can do this by sharing quality SEO content writing. Content writing can educate, entertain but it should persuade your visitors that they must purchase your product or service because it’s the best, either in quality, performance or value.

Local Search Engine Optimisation

Google shows maps for local businesses, if a client search a terms or service in google it is vital your business should show up on that map in that map in the search results other wise you are loosing local customers. It is important to know the local search terms which will guide your targeted customers to visit your website so that they can access information about their services. Our team knows which keywords to choose and how to target local clients by convertable landing pages.